Not everyone loves sports, but the sports market is massive. With this, we want to tap into this major market by clearly identifying our target audience as sports lovers. People who love sports don't just play them, but also watch them. By doing a movie with sports it is bound to gain a lot of views from this audience.
According to this graph on statista.com, sports viewership will continue to rise from 2021 at 57.5 million and will eventually make its way to 90.7 million in 2025. Therefore, this is a market that enjoys watching sports and this content.
While many people may say that sports is being heavily consumed by males, if we go the route of making our main character a girl this can open up the audience of sports lovers even more. Females also enjoy sports just as much as males and this continues to become more prevalent in society today.
According to this graph, it is common to sometimes see more women playing sports rather than men. Therefore, if we make the main character a female this could be even more enticing.
Regardless of the gender of the character, both males and females can enjoy watching this movie because both genders are starting to like sports. Sports is also something that people of all ages enjoy, which keeps this market broad.
As long as we make sure to heavily incorporate and focus on sports, this is something that will be entertaining for any sports fan.
No comments:
Post a Comment